Official NICKELBACK Documentary 'Hate To Love' Coming To Cinemas Worldwide In March
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Trafalgar Releasing, Gimme Sugar Productions and Submarine Entertainment will bring "Hate To Love: Nickelback", a feature-length documentary film about one of Canada's most iconic and globally celebrated rock bands, to cinemas worldwide for two nights only on March 27 and March 30.
Premiering last September at the Toronto International Film Festival (TIFF),the film tells the authentic story of the band from their humble beginnings in Hanna Alberta to their explosive global success in 2001 and the highs and lows that followed. Directed by Leigh Brooks and produced by Ben Jones, the film celebrates the loyalty of NICKELBACK fans and delves into the years of online vitriol while exposing the personal impact it had on each of the band members. The film also unveils the rock group's decision to return after a five-year break with a new record and a hugely successful sold-out tour, finding themselves riding a sudden wave of online love that has introduced their music to an army of new fans and audiences worldwide.
Tickets for the global theatrical release go on sale beginning February 22 at 10 a.m. ET at NickelbackFilm.com. The feature-length documentary will be distributed to over 1350 locations across 30 countries.
NICKELBACK states: "We are very excited to finally bring this film to theatres this spring. It's been a long road to get this project across the finish line and we must thank Ben Jones and Leigh Brooks for all of their hard work. We hope everyone enjoys our story, fans, friends or otherwise."
"Hate To Love: Nickelback" offers fans and audiences 90 minutes of translucence — an unvarnished and emotionally revealing look into the career of one of the world's biggest rock bands. Combining never-before-seen archival footage, concert footage, interviews and enthusiastic celebrity advocates like actor Ryan Reynolds and SMASHING PUMPKINS' Billy Corgan, NICKELBACK's Chad Kroeger, Ryan Peake, Mike Kroeger and Daniel Adair don't shy away from the band's topsy-turvy legacy as they share compelling and real-life stories alongside life-changing moments that have never before been divulged publicly.
"Hate To Love: Nickelback" is produced by Ben Jones for Gimme Sugar Productions and directed by British filmmaker Leigh Brooks, who has previously worked on films about LIFE OF AGONY and TERRORVISION.
Brooks finished working on "Hate To Love: Nickelback" in June 2023. At the time, he wrote on LinkedIn about the experience: "Wow. 6 years filming the NICKELBACK doc and today was the last day, NICKELBACK and everyone one of the Nickelteam are fine fine people," he wrote. "Eternally grateful the band let us document this amazing film. There were times I didn't think this day would come, and although it feels like a freight train grinding to a halt, I'm really excited for what is pulling up at the station as we speak."
In a February 2023 interview with "Rock Hard With Phil And Tish", Brooks stated about how he got involved in the NICKELBACK documentary: "Well, basically, funnily enough, I just finished TERROVISION when a friend of mine that I work with quite a lot got a call from Ben, the radio presenter, and he was the first person to play 'How You Remind Me' in the U.K. And [he] said, 'Look, I've gotta do this. I got an EPK to do — electronic press kit — about the [then-]new [NICKELBACK] album 'Feed The Machine'. Do you know anyone that could come over and shoot with me and do a piece about the album? So through the TERROVISION doc, it actually landed me this gig.
"At the beginning, I knew nothing about NICKELBACK," Leigh admitted. "I knew 'How You Remind Me' and I remember I loved the tune at the time. I was one of those people that thought… I didn't, didn't agree with [NICKELBACK frontman] Chad's [Kroeger's] hairstyle, I didn't agree with some of his dress sense. To be honest, looking back at some of my hairstyles and dress sense at the time, I had no right to throw shade, man… And that was really all I knew. 'Cause I was [into stuff like] BIOHAZARD, I was [into] LIFE OF AGONY. I was [into] METALLICA, which, ironically, these guys [in NICKELBACK], when they grew up, they, they were bang into SLAYER and ANTHRAX and METALLICA. And yeah, we went over and did this thing on 'Feed The Machine', and it quickly turned out, it looked like we [were] gonna do like a longer version about all of the albums. And then that morphed into, 'Ah, let's go back and shoot a bit more concert stuff.' And then I found out the guys were going back to Hanna [Alberta, Canada], which is their hometown. And I'm, like, 'What for?' And they're, like, 'We're gonna go play a gig?' I'm like, 'Really?' 'Yeah. The place we used to play when we were really, really young. It was like two and a half thousand people in Hanna. That's it. And I was, like, 'We should be going to film that.' And then all of a sudden it just went from there. Every opportunity, there was a bit more to film or a bit more to explore. But, yeah, the controversy [surrounding NICKELBACK] definitely intrigued me, 'cause I was, like, 'Well, there's gotta be more to this that meets the eye.' And man, there is a lot more to it than meets the eye. They paved the way for everyone else to get their asses handed to them on the Internet, basically."
(Source: www.blabbermouth.net)
