BEHEMOTH have released a trailer showing the packaging for their God = Dog dog food.
The promotional item is named after the band’s first single from their upcoming album "I Loved You At Your Darkest", which is set to arrive October 5 via Nuclear Blast.
The product made its debut at the band’s album listening party in New York earlier this month, when some fans were given packets at the event.
The new trailer shows shots of the packaging, while in an Instagram video, Nergal feeds his dog some of the crucifix-shaped snacks and eats one himself, saying they are “fully vegan, healthy and cruelty free.”
Nergal says: “We have just released a limited edition of God = Dog dog food just to support our friends – animals, dogs.
“They’re little black snacks in the shape of crosses – and I think maybe this is the first time in the history of mankind that a cross actually has a purpose, that a cross can actually do something useful for us.”
BEHEMOTH will hold an in-store "I Loved You At Your Darkest" signing event at HMV's Oxford Street store in London on October 5. Details of how to get involved are on the HMV website.
There's also a separate, exclusive launch event taking place on the same day – tickets can be obtained through limited-edition album pre-orders through the Nuclear Blast Store.
BEHEMOTH will head out on tour in support of the follow-up to 2014’s "The Satanist" across the UK and Europe early next year.
(Source: www.loudersound.com)
(Photo by Olga Yuryevna (c) HeadBanger.ru)