The official music video for STEELER's new single, "Give Me Guitars (Or Give Me Death)", can be seen here.
1980: the dawn of the American heavy metal movement, and the birth of STEELER, one of the bands whose sound would define that cultural revolution. Shortly after the release of their iconic 1983 self-titled album, that supernova exploded into multiple bands and projects that would each carve their own places in that era's history, leaving an undeniable impact on a metal generation.
STEELER is notable for featuring then-emerging guitarist Yngwie Malmsteen, who left the band shortly after the completion of STEELER's self-titled album to form ALCATRAZZ and launch a solo career.
This triumphant reunion puts a powerful exclamation point on that legacy with the band's first new song in over 40 years, and their first-ever official music video.
"Give Me Guitars (Or Give Me Death)" proves that four decades have done nothing to diminish the power and the passion upon which STEELER was built. "Give Me Guitars (Or Give Me Death)" celebrates the glory of an era that may be gone but certainly not forgotten, combining all the elements that made 1980s metal the soundtrack of so many lives: an anthemic chorus, screaming lyrics that pay tribute to songs and stars that paved the street of dreams, loud powerful music and incendiary guitar pyrotechnics.
That music is provided by men who lived it, then and now: vocalist/guitarist Ron Keel, lead guitarist Mitch Perry, drummer Mark Edwards, bassist Rik Fox and session drummer Dwain Miller. The song was written by Ron Keel specifically for STEELER and is featured on his new RFK Media album release "Keelworld".
The "Give Me Guitars (Or Give Me Death)" video was directed and produced by David Pear.
A documentary film is now in production by Pear which will tell the entire story behind the STEELER legacy. "American Metal - The Story Of Steeler" will be released in 2025.
In a recent video interview with music journalist Joel Gausten, when asked whether Steeler has plans beyond the new song, Keel replied, "I kinda take it one song at a time, man. I have a band called the Ron KeelBand that can play anything off this record and anything from my career. We do Steeler in the show, we do Sabbath, we do Keel. There are nine, 10 Keel songs in the show. My band can do whatever I need them to do. To just pursue Steeler as a new entity... I know there are gonna be offers with this thing. We’re gonna get opportunities. The phone’s gonna ring; the emails are gonna explode. They’re gonna ask the same question you just asked: 'What about Steeler? We want Steeler." It’s not off the table. Never say never... but we’ll take it one song at a time and see how it goes."