Just before kicking off their next run of European tour dates this month, multi-platinum rockers EXTREME return with yet another treat for fans. Announced today, the band honor their supporters with the latest music video release for "Thicker Than Blood", off the critically acclaimed album "Six".
An exciting homage to EXTREME's ongoing live shows and high-energy performances, the video offers a unique twist in its taping style. Bouncing between lively crowd shots and the stage, it acts as a call and response between EXTREME and their audiences as they feed into each other's energy. Co-directed by the band's own Nuno Bettencourt, the music video captures the song's performance from the perspective that means most to the band — their fans.
"With the 'Thicker Than Blood' video, we wanted to shoot a video that celebrates the fifth and most important member of the band — our fans," Bettencourt explains. "So, we shot it from the fans' point of view."
"No matter how great a band believes they are," Bettencourt continues, "you cannot achieve your dreams of touring the world and doing what you love most, performing, without your fans. It's the most important relationship in our career."
"Six" came out in June via earMUSIC. The LP landed at position No. 10 on Billboard's Top Album Sales chart with first-week sales of 12,500 copies. The set marked the band's first studio album since 2008. The act was last in the Top 10 with "III Sides To Every Story", which debuted and peaked at No. 10 back in October 1992.
(Source: www.blabbermouth.net)